Factors in the Stability and Growth of the Telecommunications Sector

There seems to be two major factors that are contributing to both the growth and changes in telecommunications. What are these two factors? Hands down it is technology and competition. With all the daily changes in technology and a more competitive market, we are starting to see profound growth in the telecommunications industry on a global scale.

So what exactly contributes to this growth and change? Let us take a few minutes and break it down a little further for clarification purposes.

The faster you can transmit data and the more data you can transmit at one time over the same bandwidth, the more efficient you are going to be. Furthermore, this is going to allow you to transmit a higher quality of data. Okay, most of us have heard of fiber optics, right? One great thing about optical fiber is that is has the capacity to transmit huge and I mean huge amounts of information or data digitally. Satellites also have the ability to both transfer huge amounts of data and transmit this data to remote areas without technicians having to lay or string wire of any kind.

In addition, most, if not all telecommunication networks, are rapidly becoming completely digital, as I have already discussed, so that they can essentially send a lot of information in small streaming bits over a wired network. This too equals efficiency, quality, and frees up bandwidth for other services. These are huge and I mean huge technological advancements.

No folks, I did not forget about the advancements in wireless technology. Wireless, everything is going wireless today. Every stop and think why? Over the past decade, there have been tremendous advancements in wireless technology. With such technologies as Personal Communication Services (PCS) and Low Earth Orbiting (LEO) Satellites, literally anyone anywhere will soon be able to get personal communications without having to rely on copper wire or fiber being strung. Are you saying that someone in a very remote area of the world will be able to get personal communications without a wired infrastructure? You bet that is what I am saying and it is currently happening as you read this!

Ever hear the term multimedia? How could you not living in today’s day and age. But, do you really know what it means and how it has contributed to the growth of the telecommunications industry? The term multimedia simply means that various forms of media such as sound, video, graphics, and text are combined or integrated into one package or device. To better understand multimedia, think about commercials on TV and how the advertisers use sound, video, graphics, and text to deliver their message to you. Think about how your cell phone can connect to the internet, take pictures and record video, and also telephone your friends. This is multimedia at work, folks!

Along side multimedia, you have the concept of multimodal or multimodal interaction. It is fair to say that this term is not as widely used as multimedia, but it is very important nonetheless. Multimodal interaction simply means that users have multiple modes or ways of interfacing with a system beyond just using a keyboard and mouse. The most common real world application of multimodal interaction is by combining something visual (a display screen) with some kind of voice recognition (speech recognition, recorded audio, etc.). This increases human computer usability. A great example of multimodal interaction is Microsoft’s new Sync that is currently in new Ford, Lincoln, and Mercury automobiles. Essentially Sync is an in-car communication and entertainment system that uses a fully-integrated voice activated system to control your mobile phone and digital music player.

Given how multimedia and multimodal technology is rapidly changing, it is really not that hard to see why the telecommunications industry will continue to see huge growth in the years to come. To think that it will not is kind of like thinking that technological advances will just stop. We know that will not happen! Kind of makes you think that figuring out a way to make money in this industry would certainly help pad your pockets for a long time to come!

Digital Video Phone – The Evolution Of The Humble Phone

Within the telecommunications industry VoIP has become a buzzword and it simply means Voice over Internet Protocol. It is a cost effective way of make phone calls instead of using the more traditional Public Switched Telephone Network technology. It is a technology that many people around the world are using to communicate with family, friends and loved ones.

So, what is a Digital Video Phone?

A digital video telephone is a self contained IP phone that looks like the conventional phone in many ways but it uses an Ethernet port not a landline. The phone converts your voice and the picture from the inbuilt webcam into digital signal for transmission over the internet.

Why is the Digital Video Phone becoming increasingly popular?

It is more user friendly than computer based telecommunications
It is an inexpensive alternative to your home telephone needs
Your phone number is portable – wherever you move to you keep the same number

The digital video phone looks just like your standard everyday telephone but with some amazing features such as:-

17.8cm high resolution digital screen
3 way calling function
privacy button (for when you don’t want the person on the other end to see you)
mail box
phone book
automatic redial
digital photo frame
project images to your digital TV
make voice calls to anyone with a traditional or mobile phone

The digital video phone allows you to talk directly to anyone in any part of the world. It is quick and reliable in delivering first class quality sound and picture. It is becoming one of the basic necessities in homes today. We live in an ever changing world and families are no longer just a few miles away but instead we can be hundreds of miles away from each other. Sometimes even half way round the world. You can have the pleasure of seeing your family or families as often as you want and enjoy all those exciting moments as if you were there in person.

You can stop saying ‘if only I could be there’. You can, now with this exciting new technology, actually be there enjoying the moment. It doesn’t get any more exciting than that.

Another true advantage of the digital video telephone is there are no security threats such as viruses, worms or spam which can cause your computer to become infected and crash causing hundreds of dollars worth of damage, lost information, inconvenience and many other perils.

Why should you consider the Digital Video Phone?

Much more price competitive: It is an inexpensive alternative to your home telephone needs. With the digital video phone local and long distance calls are free and international calls are at a minimal cost. No longer pay high monthly phone bills.
Greater clarity: Have the advantage of seeing your family and friends as often as you want to in true to life colour. Wouldn’t it be just wonderful to see and hear the grandchildren singing Happy Birthday to you?
Faster connection: New video phones now do not have that ‘lag’ between speaking and hearing like the older analogue technology suffers with.
As stated before, portability. With today’s mobile population people are moving house more regularly, so the advantage (and cost saving) of keeping the same number is enormous.

Telecommunications & Broadband Internet Revolution In UAE

As I am involved in the telecommunication industry for almost for 2 decades I have been observing how UAE in particular & the world as a whole is witnessing a revolution in communication: we are moving from industrial society to post-industrial society. This latter takes today the shape of a society of information, of the immaterial and of knowledge. Everyday we have the opportunity to observe this fact. With the growth of infrastructures during the 80’s & 90′ and recent development in construction boom and with skyrocketing oil price the inflow of cash flow into the economy this new society is sharply characterized by developing fundamental scientific and technical features on the one hand and by its institutional evolution on the other. The most significant technical aspect in this trend towards this new society is convergence. The ongoing digital revolution which consists in changing a message of any kind of multimedia and 3 G global mobiles (GSM) into a digital signal. Communication is then endowed with one universal language.

This society is announcing the era of knowledge which becomes the source of economic power and wealth. If we consider that the Internet is undoubtedly the bearing network of the new economy, it is observed that a large digital divide may be deepened. The percentage of internet goers here are between 70% to 85% of the total population. The internet cafĂ©’ is booming as general population started to understand the use of internet, dsl, B1(business one) and its benefits. The ongoing revolution is much more rapid than the industrial revolution and the mature process towards the new society will take only a few generations.

Since January 1998, telecommunication markets of most countries of the European Union are completely open to competitiveness. In Asia and Latin America, the end of monopolies is scheduled between 2000 and 2002. Such radical changes in the sector of telecommunications have favored the emergence of new players in this field and increased their number. To give an example, there exist presently more than 450 GSM providers around the world.

International Union of Telecommunications which was set up in 1865 in Paris in an environment characterized by the State management of telecommunications finds itself in extreme obligation to develop and adapt itself to this new environment. The service provider here is members of the IUT & is recognized as one of the top players. They are expanding their service to Middle East, then globally to Africa and now entering to Indian market to explore the vast opportunity. This was not understood in the past while telecommunication was at primitive stage and there was less economic activities. The economy is booming side by side the communication industry is not lagging behind.

Apettite supressant 37.5 milligrams weightloss pills: Just What It Does as well as what it Does Not

Since difficulty of excessive fat grew to become type of a crisis which has impacted lots more people than you could think, folks begun to heed to health care dealing with so that you can please take a grasp on their own fat loss success. Now, there’s a given substance named Apettite supressants 37.5 milligrams  that can aid the overweight inside their battle for losing weight. Like the majority of prescriptions, Phentermine 37.5 milligrams  is not without side effects. Many of these unwanted effects happen to be reported to be seemingly undamaging however the infrequent critical complication has occurred with Apettite supressant 37.5 mg  use. That is why, we recommend Apettite supressants 37.5 mg  not be utilized for a type of cosmetically switching your systems excess weight but however, it needs to be used to help significant medical risk patients accomplish an even more acceptable fat that can reduce their threat for serious illness.
Phentermine 37.5 milligrams  comes in a choice of supplements or pills in numerous shades with about three various skills: 15, 30 and 37.5 mg. It needs to be observed that Apettite supressant 37.5 milligram  is a quick term supervision substance which is not intended as useful for an elevated period of time. It is known anytime only a few weeks, our bodies can build a defense from the medication and stop to work appropriately.
Exactly how Apettite supressant 37.5 milligram  functions is with the key human brain mechanism to reduce desire for food. Due to energy Apettite supressant 37.5 milligrams from http://phentermine.healthinsurancesearches.com is seen to have, our recommendation is that it be the sole diet pill taken at the time of intake.
If you’re a affected individual that is suffering from serious illness because of medical being overweight, Phentermine 37.5 milligrams  can show to be an excellent method of dealing with the overweight that are in a life threatening placement to shed weight. Though Phentermine 37.5 mg  does assist, the amount of excess weight that you truly get rid of is dependent upon the exercising you determine to embark on along with the diet plan you decide to utilize.
Mentioned previously previous, Phentermine 37.5 milligram from http://phentermine.botswanatouri  was designed to be considered a brief-expression substance only. Roughly while the person is constructing a level of resistance device in the direction of the substance, the sufferer ought to be diligently functioning toward fitness if you attempt to switch damaging diet plan and escalating exercising. It is belief that if done efficiently, one’s body can accustom itself for the new life-style because the Phentermine 37.5 mg  pills go wrong and so need not be obtained any further. Phentermine 37.5 milligram  alone is not going to function wonders. It is simply by having a mixed eating and working out strategy that Apettite supressant 37.5 mg  has significant benefits.
The commonest brands available for the generic brand name, Apettite supressants 37.5 milligram , are IONAMIN and ADIPEX-R. These aren’t the only brand names getting distributed in the market, nevertheless, in terms of their outcomes on targeting weight problems issues, they all are the identical. There’s two varieties of Apettite supressants 37.5 milligrams  pills that may be received, one: time launch capsules, that relieve the effect from the drug about 8-12 a long time soon after the medication is eaten and two: quick launch which means the thing it affirms, the consequences are fast once swallowed and unveiled in to the blood.
Every substance, Apettite supressants 37.5 milligram  is not with out negative effects. A few of the more established negative effects contain:
Slight
Confused eyesight, dry mouth, insomnia, frustration, angry stomach or bowel irregularity in the course of the initial days whilst your system changes for the treatment. Other undesirable results incorporate central nervous system results, gastrointestinal trouble, and changes in sexual desire. Alcohol consumption can boost the unwanted complication of lightheadedness.
Reasonable
Chest pain, fast beating center, issues peeing, difficulty breathing or puffiness while investing in this treatment
Extreme
Main pulmonary hypertension (PPH) and cardiovascular valvular disease have already been documented in individuals receiving a variety of Apettite supressants 37.5 mg  and Fenfluramine (Phen-fen) or dexfenfluramine. The opportunity of a connection between PPH and the application of Phentermine 37.5 mg  alone is not eliminated.
It ought to be pointed out at this stage, that there are numerous Phentermine 37.5 mg  alternatives including Hoodia gordonii and Acomplia, who have significantly less to no unwanted effects of Apettite supressants 37.5 milligrams . On the other hand, their effectiveness is less proven in contrast to Apettite supressant 37.5 milligrams . Be also recommended that Apettite supressant 37.5 milligrams  has a compound structure comparable to those of amphetamines and when tested for, Apettite supressants 37.5 milligram  could create a positive testing for amphetamines.
It’s possible to have certain drawback signs and symptoms soon after stopping Apettite supressants 37.5 milligrams  use even though the body is given the correct time to revisit typical. There is no set time for normality to return following Phentermine 37.5 milligrams  use. Each case is dependent upon the quantity of Apettite supressant 37.5 milligrams  that was consumed and how lengthy it turned out utilised.
Apettite supressants 37.5 milligrams  was not designed for every person. Should you be somebody who is simply trying to raise your facing outward look then Phentermine 37.5 mg  is not to suit your needs. People who have a critical sickness that will grow to be deadly with continuous unhealthy weight are excellent individuals for Apettite supressants 37.5 milligrams . It needs to be mentioned an “excellentInch body mass won’t be attained by an overly overweight person while on Apettite supressants 37.5 milligrams . Apettite supressant 37.5 milligram  is used just just as one aid in dealing with obesity and the horrible medical risk factors that attend it. It is merely important to lose a few of the excess fat for it on an effect in your wellbeing. Approximately a small weight-loss of approximately 5-10Per-cent from the first weight may be lost if applied properly.
Yet again, Phentermine 37.5 mg  alone just isn’t sufficient to combat weight problems. It is very important follow a healthy lifestyle ensuring to keep an organic diet program plus a steady exercise routine (even though very small). So if you are scientifically overweight and so are in likelihood of serious illness, then Apettite supressants 37.5 milligrams  just would be the point for you.

A Highly Effective Fat Loss through Apettite supressants 37.5 milligrams

A great and healthful person is the supreme wish of all. Professionals determine a healthy body like a framework creating a proper bmi, which is generally the rate of height &amplifier bodyweight of the entire body. In the same manner a BMI of more then 30 lbs is termed as unhealthy weight. A healthy body not just enhances the resistance against other diseases but additionally boosts our home-self confidence.
It’s not at all a hidden truth since people love to provide regarding their systems and similarly end up let down if your review is created against their constructions. To hold system fit and healthy is a thing, which is a part of individuality growth. A single, who cannot retain his physique suit, just isn’t anticipated to retain his work files undamaged. Since it is mentioned ‘charity will begin at home’, so persona development, upcoming achievements and occupation improvement, all starts through great health.
Even learning all of this, you will find very few people who take effect on their own body with a correct time. It is usually observed that ‘A stitch at time will save nine’, so a structured diet program support by everyday workout routines for 15-half an hour will keep us fit and healthy. But as men and women say ‘A hectic bee doesn’t have any time for sorrow’ individuals work indigenously and don’t take care of their, and when excess fat deposition start their they begin showing considerations.
How to conquer being overweight doctors will always be advising the best treatments as diet control &amplifier physical exercises. But because of deficiency of perseverence and patience people are unable to adhere to them. With the result that fat decreasing supplements have fallen up available in the market. These weight decreasing supplements like Apettite supressant 37.5 milligram from http://shdz800.com, Adipex and so on act as a diet depressent which ultimately can be useful for diet handle and weight-loss with out following a strict diet program or physical exercises. One of the best hunger controller tablets you can purchase is Apettite supressant 37.5 milligrams. Apettite supressants 37.5 milligrams can be an FDA approved diet excess weight minimizing supplements, that is utilized being a short-run utilised medicines. It exhibits fast and amazing benefits that help in cutting weight in a very brief period of time Apettite supressants 37.5 mg  helps in getting a better metabolic rate plus a well-balanced proportion of caloric intake and burned.
Apettite supressant 37.5 milligrams from http://alisift.com is known to be the sweetness pill to battle in opposition to unhealthy weight. Phentermine 37.5 milligrams pills are assisting every one of the over weight folks meet their desire becoming healthy and fit. In reality the cheap rates of Apettite supressant 37.5 milligram confirm one more explanation of computer staying so well received.

Digital Signals Goodbye to Analog

As this first decade of the 21st Century draws to a close, so also does the age of analog. When it comes to communications, analog has served humanity long and well, but the old technology is being phased out by governments and manufacturers alike, and within ten years, the old analog systems will likely be a technological footnote to history. Put simply, analog equipment cannot compete with the capacity of digital and, as a result of simple economics, it is destined to dwindle away. Of course, analog systems made sense when first created, for analog signals are able to duplicate virtually any natural phenomena, such as sound or light, which are analog inherently because they are infinitely variable.

With analog systems of communications, the biggest problem has always been noise. While analog offers the infinite variability that replicates the natural state of sound or light, converting those phenomena into an electrical signal and then back again into a sound or an image creates “noise.” The term is used because it can literally produce noise in an audio system – the hiss or rumble that is heard in poor quality recordings. Noise also shows itself in the grain or “snow” that can trouble a TV signal. Noise affects an electronic signal at every stage of the communications process, and its effects add up.

Although a digital signal cannot directly represent an analog quantity, everybody know that a digital device like and Mp3 player offers excellent quality duplication of sound, which is, in fact, an analog phenomenon. The process by which a digital signal duplicates an analog quantity is called encoding, or just simply coding. Encoding allows the digital representation of analog quantities – an area of infinite variability – by using a binary system that creates an on-off switch for all those variables (theoretically). This use of digital signals gives a major improvement in noise reduction.

Noise affects the inherent value of a signal, whether it is digital or analog, but on an analog signal the noise has an impact on the value of that signal, because increased voltage over an analog signal creates distortion. When an analog signal is recorded, it is inevitable that noise is recorded along with it. If it is then re-recorded, the original noise is indistinguishable from the original signal, and becomes, effectively, part of the new signal. At each recording stage, extra noise will be introduced into the system and multiple copying of an analog signal ultimately results in an unacceptable loss of quality, called generation loss.

When a digital signal is recorded, it too will include noise picked up within the system. However, a digital signal is clearly identifiable, despite any noise the signal picks up. At the root of the digital advantage is the fact that the signals in a digital system do not have to be accurate. A voltage only needs to be readable as a one or a zero to be processed. Thus, digital communications signals offer possibilities which have no equivalent in analog systems.

Finding New Digital Marketing Jobs

The Internet and digital communications have opened up a whole new world for the marketing industry, as well as for businesses hoping to use the technology to reach new customers and forge a strong connection. With this new realm of activity in the marketing communications arena comes many new employment prospects for appropriately trained practitioners.

Digital communications and digital marketing strategy differs from traditional media in the level of direct interaction it allowable with the customer. The digital realm includes a variety of electronic devices for personal and business communications, including mobile telephones and integrated devices. Specialists in the field require an understanding of traditional marketing methodologies as well as a detailed knowledge of the opportunities afforded by digital media and an awareness of how the benefits may be maximized.

Many specialists in digital marketing decide to learn about the code which lies behind the internet pages we see. The average person does not usually see the code, and user-friendly systems have been developed which employ ‘WYSIWYG’ (What You See Is What You Get) to allow basic users to edit some web pages without requiring knowledge of internet code at all.

Pathways

A complex career, both marketing focused and technical, pathways to digital marketing jobs are varied. Some marketers may find themselves retraining from a traditional marketing perspective to learn the specific skills to work in the online space. Those with a vast marketing career prior to the appearance of digital technologies will need to adapt to the significant differences between digital and traditional media forms.

Advertising and full service communications agencies typically require all staff to have a reasonable level of proficiency in online methodologies, with the expectation that in their consulting role, account service personnel will be able to select from a full range of communications tools when preparing a tailored solution for the client.

Agencies also employ specialist digital marketing personnel with in depth knowledge of the underlying structures of the internet. Specialists with appropriate skills assist on execution of online projects, such as viral media campaigns and custom built websites.

The other most common avenue to digital marketing jobs and online communications management is the technical route. Web specialists who can code like it’s their native language face a steep learning curve in developing the marketing and communications knowledge to support their technical skill.

A Bachelors degree will generally take three to four years for a full time student to complete. Opportunities exist in some institutions to undertake specialist undergraduate degrees which focus specifically on new media and combine a technical element with broader communications training. Information Technology students might consider combining their IT units with marketing subjects to create a solid base qualification which covers both.

One path is no better than the other and however you arrive at a digital marketing job, the fact remains that the prospects are great and the demand is high for skilled practitioners. As traditional media begins to take second billing, the need for experts in the digital arena can only increase.

Digital Media Delivers Effective Emergency Communications On Campus

For many of us old enough to recall, news of the event immediately triggered memories of Charles Whitman, the sniper who fired down upon the campus from the University of Texas Tower in August 1966. While the specifics of the two events are quite different, a major, yet easy-to-overlook difference is particularly noteworthy: campus communications. Forty-four years ago, radio and television carried the burden of warning the public about the presence of the sniper. Unfortunately, not many people at universities tune into radio or TV during class.

Today, new digital means of communications abound, and spreading the word that a gunman has opened fire on campus can be immediate, focused and highly effective. Text messaging, e-mails and cell phones make it simpler for campus authorities to reach individual students and faculty within minutes of an event occurring.

Digital signage is also an important component in this digital communications mix. After all, many students are advised to turn off their cell phones during class, so the availability of emergency messaging on digital signs strategically located around a campus provides another layer of protection in the process of communicating urgent emergency messages to students, faculty and staff.

A new study from Platt Retail Institute, “Communication Effectiveness in Higher Education” reveals the significant role of digital signs in communicating on campus. A press release announcing the study quotes Steven Keith Platt, PRI Director and Research Fellow as saying: “Our research study found that 97 percent of students prefer to receive information via digital channels, rather than from non-digital sources. Overall, text messages were found to be the most effective distribution channel, followed closely by digital signage.”

It’s important to note that emergency messages delivered via digital means like text messages and digital signs do not have to relate simply to shootings. A variety of emergency situations require quick, accurate communications. Universities and other institutions regularly plan for contingencies such as fires, earthquakes, tornadoes, severe thunderstorms and many others. Developing an effective communications strategy that taps the power of digital communications should be part of that contingency planning.

When it comes to dynamic signage and emergency communications, a variety of specific pages with the appropriate emergency-related information should be prepared prior to any event as part of a well-planned, campus-wide digital signage network. In the event of any given contingency happening, pages can quickly be updated with event-specific information and distributed to all or some of the signs on the network.

Having been involved with the planning and roll out of some of these systems, I want to offer a few ideas for those who haven’t given digital signage and emergency communications much thought. First, the digital signage network administrator should coordinate with on-campus and off-campus first responders as digital signage pages are prepared for various contingencies. Often, plans already exist and can be drawn upon to create effective communications.

Second, provide for Internet access to digital signage control in case the emergency circumstance prevents access to the campus command and control center and the computers ordinarily used to drive digital signage messaging. Third, be sure to password protect access to the digital signage network.

While the very thought of a gunman on campus, a tornado striking a building or some other contingency is tremendously disturbing, it is necessary to plan for them before they happen. Effective communications can save lives, and supplementing text messages and emails with emergency digital signage messaging might mean the difference between preserving innocent life and a lifetime filled with regret.

Social Media Does Not Replace Other Communication

While those in leadership must understand and come to terms with the significance and impact of social media, including such sites as Facebook, Twitter, LinkedIn, MySpace, etc., they must take care not to become overly reliant in their usage in the mistaken belief that they can be used exclusively in lieu of other forms of communication. Effective leaders realize that their members, constituents and followers generally have a variety of different backgrounds, preferences and orientations. While some may extensively use some form or numerous forms of Social Media, others often show very little interest in these forms of interactive communication. In my over thirty years of training, developing and consulting to thousands of leaders, I have always stressed that effective leadership is dependent on thorough and comprehensive communication, and that great leadership demands using all medium at one’s disposal to enhance communication efforts.

1. Let me begin by stating that I believe that many aspects of Social Media are great. One cannot effectively lead today by not including an extensive utilization of social media into his armamentarium. Webster’s online dictionary defines armamentarium as “a collection of resources available or utilized for an undertaking or field of study.” However, while much can be achieved in terms of communication using social media, including attracting marginally interested members, directing others to get more information, etc., it is not the be- all and end- all, in and of itself! Social media is a great tool when used in conjunction with other tools!

2. A great use of Social Media, especially Twitter, is to whet one’s appetite by directing them to relevant information. Effective leaders should create an informative and motivating blog to link to other Social Media sites, so that there can be a call to action. I believe that of all the Social Media formats that Twitter has the most relevant usage for leaders of organization, because it can extend outreach beyond simply those one either directly knows, or knows via a “Six Degrees of Separation” relationship. Less committed leaders generally avoid the time consuming effort required for blogging, but one is not a real leader without that type of commitment.

3. Many individuals involved in leadership today also tend to over- rely on the use of email. I have witnessed innumerable occasions where emails kept going back and forth, with the related misinterpretations, delays, “lost in inter- space,” etc. issues, when a brief couple of minute phone call would have immediately resolved and/ or answered the situation. While these people say they avoid telephone calls because it is too time consuming, “old school,” or intrusive, I believe that it is avoided because it requires many of these people to extend their comfort zones and commitment levels.

4. Studies show that texts are more successful than emails, because they get before more people. This should also be part of a program, that includes different mediums to serve different needs and markets.

5. In terms of communication, nothing will ever work better than face- to- face communication. Just as the exclusive use of the internet to replace mailings is an error because it excludes certain sectors, relying entirely on digital communication is also a mistake.

Social media is great, as far as it goes. There have been continuous upgrades to make it even more useful. However, wise leaders should be cautioned to avoid being overly reliant on any one method or medium.

Richard Brody has over 30 years consultative sales, marketing, training, managerial, and operations experience. He has trained sales and marketing people in numerous industries, given hundreds of seminars, appeared as a company spokesperson on over 200 radio and television programs, and regularly blogs on real estate, politics, economics, management, leadership, negotiations, conferences and conventions, etc. Richard has negotiated, arranged and/ or organized hundreds of conferences and conventions. Richard is a Senior Consultant with RGB Consultation Services, an Ecobroker, a Licensed Buyers Agent (LBA) and Licensed Salesperson in NYS, in real estate. Richard Brody has owned businesses, been a Chief Operating Officer, a Chief Executive Officer, and a Director of Development, as well as a consultant. Richard has a Consulting Website ( http://tinyurl.com/rgbcons ); a blog ( http://tinyurl.com/rgbstake ); and can be followed on Twitter.

Mobile Phone Users Setting Up Online Communities

Mobile phone users in emerging markets are setting up online communities that are similar to those built on the Internet. Users can play virtual games, communicate, blog and even conduct business transactions in these communities, says Finnish 3G strategist Tomi Ahonen.

Ahonen says while an estimated 10% of Americans are traditional bloggers, more than 30% of Koreans are already mobile bloggers. Mobile content is growing from being used as a way to personalize the phone, to a stage where users share communicate and share information to improve their lives, says Davin Mole, CEO of Exactmobile, a South African mobile content company.

Mole says his company, which previously saw itself as a mobile content provider, is growing its services to provide digital communities where people can mobile-blog, advertise their services or even meet potential partners.

SA ready for mobile digital communities

While most South African telecoms providers agree that the market is ready for more online participation, PC penetration levels are extremely low.

This provides an opportunitity for mobile handsets, which have a high penetration level to provide the kind of connectivity that PC’s would have. The readiness of SA consumers to form digital communities through mobile phones readiness is best demonstrated by the huge popularity of Mixit, a phone software application that allows Mixit users to communicate with other users on their mobile phones or PCs.

Less than two years after Mxit launched, it had close to three million subscribers, with numbers growing even faster. Most of the users are between 16-34 and from fairly affluent homes.
More than 70% of South Africans own mobile handsets , and the providers see the potential to penetrate the market even further. MTN, which also has operations in other African countries and the Middle East, says it expects up to 150% penetration levels.

The strong adoption is largely made possible by the fact that companies are willing to provide free/ultra-low cost handsets in return for consumers committing to long-term airtime usage contracts. However, the high costs of the actual phone calls has made the use of texting and sending rich multimedia messages very popular alternatives for consumers. As a result, South Africa mobile phone users have become very innovative with their handsets, and welcome new ways that allows them to stay connected without spending more money. Anohen says mobile phones can match what the Internet can do, and surpass it.

“The advantage that the mobile phone has over the Internet is that it is personal, always on and has a built-in payment mechanism, he says. It is also carried always, with 60% of mobile users taking their handsets to bed,” he says. The continuous, personal connectivity allows business to provide targeted messages that the user can instantly respond to, he says.